| Labelling guns are often dismissed as old technology | | | | desktop thermal printer, similar to those used for |
| with little use outside of the convenience store. The | | | | courier work and the like. However, desktop thermal |
| fact of the matter is there are a plethora of | | | | printers are bulky, technical, slow and the application of |
| applications for these devices. One often unrealised | | | | the labels would prove difficult. |
| quality is the ability to deliver lots of variable data to | | | | Using a three line labelling gun, where each row |
| large self-adhesive labels. | | | | contains up to 11 characters, the information required |
| Combining pre-printed labels which can in themselves | | | | was delivered on pre-printed self-adhesive labels |
| convey information by colour, the labelling guns can | | | | measuring 28mm by 29 mm (1 and a quarter inch |
| come with up to three lines of print heads. This allows | | | | square). The labels and labelling guns being provided by |
| users to convey 9 or even 12 specific and discreet | | | | the same company. |
| units of information or coding data. | | | | This solution not only beats the alternatives in terms of |
| A case study involving a fresh food packager based | | | | time to print each label, but also in terms of applying |
| in Evesham in the United Kingdom acts as a good | | | | the label too. Using the labelling gun allows the operator |
| demonstration of his. | | | | to apply the label to the packaging in one smooth |
| The company supplies salad crops to major retail | | | | action and at considerable speed. |
| supermarkets and was asked to incorporate | | | | Employing the KISS principle (Keep It Simple & Stupid) |
| information including product, country of origin, variety | | | | yet again, the capability of these diminutive hand |
| of produce, grower, class of product and delivery date! | | | | labelling devices outshines modern computer and |
| Most people would assume the solution would lie in a | | | | printing technology. |