How to Find Artist and Repertoire Representatives (A&R Reps)

The music industry is huge and it is the dream of allcompanies. Looking for them can sometimes be like
upcoming artistes to want to get in the industry andlooking needles in a haystack. So, here what you are
make their mark. Unfortunately, it is not so easy as thegoing to do:
competition is fierce and intense. As we speak, there1. Start Looking for A&R Reps In Genre
are a ton of budding musicians who want to get in theA lot of upcoming artistes make the mistake of
limelight but have so far, not been able to as a result ofsending their demo CDs and packages to any record
the fact that they either do not know how to go aboutlabel company. Truth is if you are doing R&B, a
it or do not have the ability to locate the Artist andcountry music A&R rep isn't going to be
Repertoire representative.interested in your music. So, start looking in the right
Truly locating the A&R rep is almost impossible ifgenres and you will soon start coming up with good
you are not properly positioned and well packaged. Inand potential contacts.
case you are wondering what the Artistes and2. Use Directories and Resources
Repertoire representative is, he is simply, the guy whoA great place to contact A&R reps immediately
or girl who hires or spots talents, recruits them, andupon signing up is This is like a database or directory
helps them to achieve their dreams while he and theof A&R contacts. Sometimes, even when
record label company get rich. Most artistes fall in themusicians have the contacts, they don't know the right
trap of thinking that all they need to attract the recordtime to call -which is mostly when the A&R reps
label companies is just a great hit. They do not knowis chillin' out and having a good time. This directory
that it is like seeking a job. "If your resume ain't "solid",however, will give you all the necessary details
no one's gonna hire you."including when to call, what the A&R has for lunch
So, before even trying to get the A&R rep, doand provides tips on what will make him or her listen to
yourself a favor and get your act together. If youyou through a profiling of each and every A&R.
have to package your demo CD, by all means, do it3. Use a Contact Directory
well. And if you have to churn out some great hits, doDirectories like the CMJ Directory give you information
it too. This will put you far ahead of over 90% ofon the different record label and all other necessary
upcoming artistes. After you have done all of these, itcontacts. You could also go for showcases if you can
is time to look for the A&R reps of record labelmanage to get in.